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The good petri dish; theatre luvvies; ex-martini girls; archers. Not your classic mix, but it works.
When it comes to people:
We don’t do egos and prima donnas.
We form a culture ripe for breeding great ideas.
We believe great things only happen
when we work together.

Keith Forbes Mugshot Keith Forbes Mugshot

Keith Forbes Partner and Creative Director – London

Experience: 25 years in advertising and design, former MD of the Year. Good co-founder, Design Business Association Board Member and Guest Lecturer at Duncan of Jordanstone College of Art.

Client Experience: Long-standing relationships with some of the world’s biggest brands, including Orange, Reebok, PlayStation and Bacardi Global Brands

Good at: Getting to the heart of every challenge, championing insight-driven ideas to drive entire strategies.

Believes: that being good is the only way to live your life.

Gail Finlayson Mugshot Gail Finlayson Mugshot

Gail Finlayson Design Director – Glasgow

Experience: Over 18 years in design at various locations including Glasgow, London and Melbourne. And now market trader / budding restaurateur after launching a street food business.

Client Experience: A few flings here and there: Marlboro, M&S, Orange, Nintendo, LVMH, Sony PlayStation. But it's the long term relationship that wins my heart: Equal Exchange, Iain Macleod Distillers, Bacardi Global Brands, CL World Brands.

Good at: Tickling the funny bone in back of your mind.

Michelle Hone Mugshot Michelle Hone Mugshot

Michelle Hone Office Manager / PA – Glasgow

Experience: Over 7 years in the world that is administration. An essential cog in every business, having worked for a large corporate utilities company & an independent financial advisor, I’ve juggled the small things whilst gaining an understanding & passion for the important bit, the numbers!

Good at: Making everything run smoothly.

Stephanie Christian Mugshot Stephanie Christian Mugshot

Stephanie Christian Finance Manager – Glasgow

Experience: Over 2 decades of experience within accounting; office administration; human resources; PA and senior management roles across various sectors in Dublin, Sydney, London & Glasgow. Have accumulated a vast amount of experience (even been an MD of a shipping company for 2 years), knowledge; core transferrable skills and an aptitude to turn hand to anything.

Good at: Numbers, and like many of my colleagues, have an unhealthy obsession… in this case with attention to detail.

Jenny Davidson Mugshot Jenny Davidson Mugshot

Jenny Davidson Accounts Assistant – Glasgow

Experience: BA (Hons) Econ led to working as an animal feed trader. Took a career break to have a family and 13 years later was lucky enough to obtain an accounts assistant post at Good, a welcome break.

Good at: Doing the leg work, chasing for cash and paying the bills – so be nice to me!

Chris Lumsden Mugshot Chris Lumsden Mugshot

Chris Lumsden, Partner and MD – Glasgow

Experience: More than 15 years agency experience in account handling and planning roles. Co-founded Good with Keith Forbes and play a number of roles from general management, planning and business development.

Client Experience: Big brand experience with the likes of Coca Cola, Bacardi, McCain Foods & Express Newspapers through to new business start-ups. It’s not about the size; it's always about the people.

Good at: Looking at clients’ problem from their customers’ perspectives.

Scott Graham Mugshot Scott Graham Mugshot

Scott Graham Head of Development – Glasgow

Experience: 15 years in the industry, including a stint as a guest lecturer at The University of Strathclyde and 5 years running an agency. Gadget, technology and Australian hat aficionado.

Good at: Seamlessly combining the complicated programming bit and the pretty design bit to produce tremendous websites and user experiences.

Duncan MacDonald Mugshot Duncan MacDonald Mugshot

Duncan MacDonald Senior Front-End Developer – Glasgow

Experience: Over 10 years as a digital designer, front-end developer, and illustrator, including 3 spent as a freelancer, and 2 spent running an agency, with spots in-between as a guest lecturer at The University of the West of Scotland. Away from digital I train and compete in Olympic recurve archery.

Good at: Problem solving, thinking on my feet, getting to the point, and bringing ideas to life in the digital world.

Mike Hunter Mugshot Mike Hunter Mugshot

Mike Hunter Designer – Glasgow

Experience: 5 years at various design agencies in London and Glasgow.

Good at: Simple, concise identity & print work with an eye for typography and careful attention to detail.

Maxine Divers Mugshot Maxine Divers Mugshot

Maxine Divers Digital Designer – Glasgow

Experience: Over 5 years experience as a digital designer. Worked for Scotland’s largest leisure and entertainment company after graduating with first class honours.

Good at: Getting to the core of the problem and producing creative ideas to meet the digital challenge. Phew.

Stewart Steel Mugshot Stewart Steel Mugshot

Stewart Steel, Head of Digital – Glasgow

Experience: Working in digital since the dark ages of 1994 and ran my own agency from 1997 until 2005. Since then have worked with a number of agencies, committed to providing real change through digital channels.

Client Experience: Worked with some great companies including Southern and Scottish Energy, Land Securities, Toyota, Bourne Leisure and many, many more besides.

Good at: Asking "Why?" a lot, digging deeper, excessive gadget accumulation.

Julie Murdoch Mugshot Julie Murdoch Mugshot

Julie Murdoch, Account Director – Glasgow

Experience: 10 years experience as an Account Handler, working in branding, design, advertising and sales promotion. Guest speaker at the Global Superyacht Forum in 2009.

Client Experience: Land Securities, Bacardi, Coors Brewers, Remy, CitizenM Hotels, Arla Foods, Miller Homes, Hempel Yacht & Superyacht.

Good at: Making the most of a tight budget, keeping things on track, having an informed point of view, and looking on the bright side.

Sheena Mills Mugshot Sheena Mills Mugshot

Sheena Mason Senior Account Manager – Glasgow

Experience: A part time job as a Martini promotions girl started a 10 year affair with Agency life in Account Management. Worked in London on big name brands such as Bacardi-Martini, L’Oreal and Levi’s. A move back to Gods country followed a break from agency life, with a dalliance in property development and time out to have a baby. Back to my roots of which I enjoy the most.

Good at: Working to a deadline, building client relations, having fun along the way and supplying the studio with fresh hen eggs.

Heather Galloway Mugshot Heather Galloway Mugshot

Heather Galloway Studio Manager – Glasgow

Experience: 20 years in design, artwork and repro in both print and agency environments producing literature and packaging for a wide variety of clients. Along with IT support, maintaining, updating and keeping the Macs up and running, I advise on print production.

Good at: Solving problems, seeing the positive in any situation, turning creative into beautifully finished goods, instinctively knowing what the client wants from the roughest brief, a keen eye and attention to detail and an unhealthy obsession with grammar.

Helen Forbes Mugshot Helen Forbes Mugshot

Helen Forbes, Business Development Director – Glasgow

Experience: Over 20 years exposure to sales and marketing in both client and agency side roles. Whilst not your typical new business person, would like to think experience on both sides of the fence coupled with knowledge of all things Good qualifies me for the job.

Client Experience: Reebok, Eddie Bauer, Orange, CL Worldbrands, ScottishPower, Land Securities

Good at: Getting to know people, understanding their brand challenges and how we can help achieve them.

Darren Adams Mugshot Darren Adams Mugshot

Darren Adams Design Director – London

Experience: 15 years leading branding and packaging projects for some of the world’s biggest brands. Extensive experience in brand creation and implementation in the financial sector. Good founder member and Director (depending on what day of the week it is).

Client Experience: Orange, Argos, HSBC, PlayStation, AEG, Milwaukee, Angostura, Bacardi Global Brands

Good at: Distilling complicated problems into simple, creative, solutions that have impact and relevance.

Andrew Lumsden Mugshot Andrew Lumsden Mugshot

Andy Lumsden Senior Account Manager – Glasgow

Experience: Been with Good for 3 years and have worked on a variety of clients, from power tools to poppies and much in between. A genuine interest in the client's business helps offer the best solutions to their design challenge. Account handling doesn't begin and end with timing plans, budgets, contact reports…

Good at: Organising the disorganised, understanding business needs and necessary protocol and annoying Darren.

Lauren Beith Mugshot Lauren Beith Mugshot

Lauren Beith Account Manager – Glasgow

Experience: Close to 5 years account handling experience spanning social marketing, digital and integrated agencies, looking after a very broad range of clients.

Good at: Organising, planning and getting things done. Thinking outside the box, sparking fresh ideas and most importantly forging long lasting relationships.